Turn what you were born with into your edge.

01 · What I do

A system for a person. A culture for a team. A partner for a market.

innate helps people, teams and companies grow by turning what they were born with into an advantage. Nothing gets fixed — what's already there finds its place. When a tool is missing, I build it.

·Lectures · workshops

AI productivity, working with agents, Claude Code. From a 90-minute talk to a multi-week course.

·AX consulting

Pull apart how a team works first, then decide where AI goes and in what order.

·Mentoring · coaching

For founding teams and individuals, including accelerator and incubation programs.

·Advisory

Product, content, and brand — the long engagement, not the short one.

02 · Accrual

Not one great moment. A precious keeping-on.

The same method, run four times at a widening scale.

1. 01

   I tried it on myself first.

   Four books on productivity

   Bookie · Hyejiwon · Youngjin · 2011–2023

2. 02

   I send it out every week.

   Carrotletter

   265+ issues · 12,000+ readers

3. 03

   I install it in other teams.

   Lectures · workshops · consulting · mentoring

   EBS Class-e · bootcamps · accelerators · companies

4. 04

   I finally built it into a tool.

   Folder Bot

   by way of Rondo · macOS and iPhone

Dave Jin · 진대연 — Evernote, mmhmm, Chegg, Moment Studio. Fifteen years of using productivity tools, and turning what worked into books and lectures.

04 · Built

One AI teammate per folder.

Folder Bot was built on top of Rondo, the desktop app before it. Not replaced — built on.

05 · Now

Courses open now

• Lecture · Open · Hosted by 이브레인 ↗

  AI in Practice for Non-Developers — One Day

  Learn how AI works, and leave with one thing you built yourself. Twelve non-developers, six hours. Run in Korean.

  See details →

• Workshop · Open

  하루 만에 끝내는 AI 세컨드 브레인

  복잡한 폴더 정리, 프로젝트 정리, 이제 AI가 있으면 깔끔하게 해결됩니다. 나만의 세컨드 브레인을 구축하는 방법, 티아고 포르테 PARA로 함께 시작합니다.

  See details →

• Book club · Open · Hosted by 트레바리 ↗

  The Lazy Achiever — Book Club

  We read books on productivity, time and working with AI, then trade what actually works in our jobs. Once a month for four months, run in Korean.

  See details →

06 · How I work

It works best when we build it together.

Built with you, then handed over

Rather than running it for you, I build it with your team so you can run it yourselves.

A structure before a stand-in

Rather than filling an empty seat, I first look for a way the work gets done with the people you have.

Agree on the change first

Rather than promising outcomes, we agree up front on what we'll change, and I stand behind that process.

The goal is a structure that keeps running without me.

07 · Media

On air and in print

EBS Class-e talks, interview videos, and articles on my lectures and hackathons.